Chinese New Year going digital

The immovable force of culture and customs reckons with the power of the technology. We remember last year‘s introduction of virtual ‘ang pow’ by WeChat enabling millions to offer simple gift online.

Gifts are not the only thing being exchanged. The fact that we’re exchanging greetings over the internet shows the digitisation of the New Year Celebration that combines both the element of tradition and unescapable use of technology.

With that, ATA PLUS wishes all an auspicious Chinese New Year and 新年好 !

CNY-01

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