Spit Happens… and It’s Worth Billions

Posted on August 15, 2025

(Note: This is a 3-minute read)

Ever heard of a “house made of spit” that’s worth more than gold? Sounds a bit wild, right? But it’s 100% real — and one of Asia’s most coveted superfoods. Meet the swiftlet, a tiny bird with a big talent: building nests entirely from its own solidified saliva. No twigs, no leaves — just pure bird-made magic. These edible bird’s nests have been a hot item in Asian cultures for centuries, starring in soups and tonics believed to boost health, beauty, and even brainpower.

And here’s the kicker — it’s not just folklore. Science says these nests are loaded with proteins, amino acids, and glycoproteins that might help you think sharper, fight off bugs (the sick kind, not the creepy kind), and keep your skin glowing like you just stepped out of a spa. Think of them as nature’s original luxury supplement — no fancy packaging required.

But edible bird’s nest isn’t just a foodie fad; it’s a global goldmine. Malaysia is the world’s second-largest producer (just behind Indonesia), with most nests winging their way to China, Hong Kong, Taiwan, and Singapore. In Chinese culture, gifting a bird’s nest is like handing someone a luxury watch and a wellness retreat in one — it’s meaningful, precious, and absolutely status-boosting. According to Business Research Insights, the global market hit a jaw-dropping USD 7.8 billion in 2024 and is on track to almost double by 2033. That’s a lot of soup.

Enter Jinyi Borneo Harvest — the bird-whisperers of Borneo. Founded in 2024 by swiftlet-farming pros, they’ve got the game down to a fine art: building, renovating, and maintaining swiftlet houses; trading nests to licensed processors; and offering clever business models like “Build & Sell” and “Rent-to-Own” so more people can get into the action. Their secret sauce? Sound calibration and aroma management to emulate the swiftlets’ natural habitat to lure the birds in, to make them feel at home. It’s like Airbnb for birds — but way more profitable.

For investors, this isn’t just a stake in some random commodity — it’s an invite into a billion-dollar market with high demand, global reach, and plenty of barriers to keep out casual competition. Jinyi Borneo Harvest has multiple income streams and a team that knows how to scale sustainably. They’re set up not just to grow, but to keep growing.

And now? They’re opening the doors for you. Jinyi Borneo Harvest is about to launch their Equity Crowdfunding (ECF) campaign on Ata Plus, and this could be your chance to say, “Yeah, I invest in bird nests!”. Keep a lookout for Jinyi Borneo Harvest’s campaign on Ata Plus, because this golden opportunity is about to take flight!